Webinar: Customer Loyalty - The Biggest Challenge in E-Commerce Today

Webinar
 
Date Start Duration Location Language
03/14/2012 CET: 4 p.m. 
EST: 10 a.m. 
UK: 3 p.m. 		30 min. Online English

Speaker:
Dr. Manfred Mucha, Acando, a leading international consulting and implementation company in
E-Commerce & IT; Background of Fraunhofer Research

Sven Bullmann,
Solution Architect at Heiler Software, with 15 years of experience in PIM & Multichannel Projects
As everyone knows, Customer Loyalty is a big challenge!
Learn more about how good product presentation and user-friendly navigation of your available channels can help you convert online customers into regular customers.

Agenda
  • Today’s Biggest Challenge: Customer Loyalty in E-Commerce Business
  • Utilizing product ratings and recommendations in multichannel commerce
  • Direct profits from better category management
  • Return rates and their relation to product information
Webinar Takeaways - Why should I attend?
  • Use perfect product information to increase customer loyalty and retention
  • Learn how to take your multichannel business to the next level
  • Hear best practices of leading companies like Bertelsmann Direct Group, etc.
Heiler Software Event

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