Stuttgart/Detroit, September 25th 2012 – ORR Corporation, the leading provider of safety products, solutions, and services that have been protecting people, property, and the environment since 1948, has chosen Heiler Software’s Enterprise Product Information Management (PIM) solution to meet their ecommerce initiatives.
Investing in Heiler Software’s product information management (PIM) solution will allow ORR Corporation to reinvent its sales process by providing best-in-class service through additional channels. ORR Corp. will also be able to handle references more easily and utilize rich product information to not only compete with, but surpass its competitors. Investing in a product information management solution is a way for ORR Corp. to establish processes that will enforce high data quality and ensure accuracy.
In order to support ORR Corp.’s strategy to sell B2C in addition to their established B2B model, they quickly realized the need for a solution that would enable them to manage the product information of their 25,000 SKUs, images and other media assets, MSDS sheets, tech specs, etc., in one central location with the capability to distribute that information to all of their sales channels.
Choosing a solution that provides flexibility in terms of being able to customize products and their associated information to their network of distributors was also a key requirement. Heiler Software’s PIM solution also gives them the option to further enhance their print channel by making it more customizable, while also allowing them to import quality data faster via Heilers supplier portal.
“Distributors are being asked to move more of their business to online channels such as ecommerce, mobile, and other electronic channels. The Heiler PIM solution helps distributors support their customers in every sales channel in a consistent and automated fashion while providing a platform for future product and revenue growth”, says Greg Wong, CEO, of Heiler Software Cooperation North America.